Singlethread Responsive Web App
Singlethread
Singlethread is revolutionizing car repair customer service with quick, painless communication.
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web
mobile
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desktop
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Singlethread is a communication dashboard where car dealership Service Advisors can track and manage all of their ongoing projects, integrated with the overall dealership management system (DMS). Service Advisors text message customers and receive replies via Singlethread, which keeps the whole conversation together in one place.
By clicking on URLs included in the texts they receive, customers access Singlethread via the Web to see real-time vehicle status reports. They can even pay online, which streamlines the vehicle pickup process. Once the service order is closed, Singlethread asks customers about their experience, allowing the dealership to address problems immediately.
Coordinating Stakeholders
Technical Specs
Atomic designed the system architecture and wrote software and firmware for:
- Significantly reduces the amount of time dealerships spend managing each customer.
- Gets information to customers faster and gets them back on the road sooner, increasing customer satisfaction and retention.
- Reduces stress and improves efficiency for service department staff, many of whom are reluctant computer users.
- Functions on older computers running outdated browsers, which are common in dealership service departments.
- Texting system reduces service dissatisfaction, Automotive News
- Auto/Mate blends fixed ops suite with Singlethread text-message platform, Auto Remarketing
- Singlethread’s software connects dealership mechanics with customers, ModelD Media
Taste-testing the Product in the Field
Will Mapes, Founder
Coordinating Stakeholders
A Partnership with a Storybook Ending
The team’s careful project management, client communication, cutting-edge architecture, and cohesive design strategy helped the team ship the product on time and on budget.
Reflecting back on the multi-year, high-profile project, Robinson said Atomic helped his company arrive at a special moment in time.
“We'd never done anything this big. Ever,” he said. “We’re live across all the major pillars Atomic said they would deliver on. It was delivered on time, on budget, to expectation, live. Not three or four milestones late with people leaving and the platform half-baked and full of bugs.”
StoryLoom began open-beta in December 2022. A global launch is scheduled for the spring of 2023.
“We’ve been given a rare opportunity," said Robinson, "to find success by chasing opportunities Starship Enterprise-style: going where people aren’t—pushing boundaries.”
Atomic provided mobile web application development for Singlethread using Rails, Angular.js, and other tools. The system integrates with dealer management systems and uses Twilio for SMS and WebSockets for push notifications.